Why Mobile-responsive Design Isn’t Enough to Rank on Google


American Marketing Association Blog Article published today. Why just “fitting” a Mobile device screen is no longer acceptable. Many large and small companies do not properly test for mobile speed AND friendliness. Well meaning hosting services and developers don’t point out or don’t know 30% of more of their traffic is lost and bounce rates skyrocket to 90% as a … Read More

Where to Advertise Your Local Business

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Recently, I’ve been encountering more questions from clients that are interested in digital marketing about the differences in advertising directly on Google vs. Angie’s List, Yellow Pages (YP.com), Dex, Home Advisor, Thumbtack, Yelp, etc. for their local business advertising or franchise efforts.As with anything, it’s important to understand the context of this question.  To do that you must understand the difference between … Read More